What platforms are best for running Game Ads?

[smithjones]

When it comes to running game ads, several platforms stand out due to their reach, targeting capabilities, and effectiveness. Here's a breakdown of some of the top contenders:

Key Platforms:

7Search PPC:

• 7Search PPC is an online advertising network that provides a platform for both advertisers and publishers.
• It focuses on driving targeted traffic through various ad formats, aiming to boost sales and ROI.
• They emphasize providing "genuine and convertible traffic."

Google AdMob:

• A powerful platform with access to Google's vast advertising network.
• Offers a wide range of ad formats, including rewarded video, interstitial, and banner ads.
• Strong targeting options and robust analytics.
• Especially valuable for those advertising on the android platform, and within google play.

Unity Ads:

• Specifically designed for game developers, with seamless integration into the Unity game engine.
• Focuses on rewarded video ads, which are highly engaging for gamers.
• Excellent for mobile game advertising.

ironSource:

• A comprehensive monetization platform with a wide range of ad formats.
• Offers robust mediation capabilities, allowing developers to optimize ad revenue.
• Strong in rewarded video and offerwall ad formats.

AppLovin:

• Focuses on mobile app marketing and monetization.
• Offers high-performing ad formats and global reach.
• Strong emphasis on helping developers with user acquisition.

By carefully considering these factors, you can choose the platforms that will best help you reach your goals.